I swear I’m not a makeup person. But you’ll forgive me when I rave about this blush-on that makes my pale cheeks look dewy and pinched. So you ask, what made me, once and for all, give in to slapping on rouge on my face? Mineral cosmetics.
I’m no expert to give you a lowdown on mineral makeup. But here’s my take:
Pure. Natural. Affordable. Aside from skin care benefits, these are the claims being made by the hodgepodge of mineral makeup brands in order to make their products stand out against tested, traditional makeup.
Is it really pure and natural? It’s been around since the 1970s, when Bare Escentuals unveiled its line of foundations made from crushed, pure minerals. Debunkers insist that the supposedly pure makeup contains the same minerals that compose conventional makeups. But I think the more important point to highlight is this—mineral makeup doesn’t contain chemical irritants. Non-comedogenic and hypoallergenic, it gets rid of all the harmful stuff that tend to irritate the skin: parabens, mineral oils, talc fillers, or bismuth. The lack of these ingredients makes mineral makeup come so close to being 100% natural.
Is it really affordable? Speaking from experience, which is scanty at best, it should be when compared to traditional makeup. High-end brands most people are familiar with—MAC, NARS, Urban Decay—have prices that range by the thousands.
But my mineral makeup find? P100. Just a scratch in your pocket. I currently have a 1g mini tub of fulfillment from Ellana Mineral Cosmetics, a loose soft-toned powder blush of watermelon peach with gold satin finish.
I stumbled upon the brand a year ago when my thesis was driving me to the brink of insanity. Kidding. But really, I needed something to distract me. So I peeled myself away from MS Word and hopped on the pages of the internet. One of the things that lured me into further click-clicking in Ellana’s website is its infographic guide to determining your own skin undertone so that you can match it with the selection of foundations and powders being offered.
1. Warm—People who fall in this category have dominantly yellowish or golden skin tone. If you look under your wrist, your veins are mostly green.
2. Cool—People who fall in this category appears to have pink or beige skin tone. If you look under your wrist, your veins are mostly blue or violet.
3. Olive—Olive is a neutral tone. This skin tone has a hint of bronze or green in daylight. If you look under your wrist, your veins are mostly blue and green.
Helpful much, isn’t it? I soon learned that I have an olive undertone, so I got for myself the toffee mocha foundation, which is the darkest shade among the recommended ones for my tone… morenas reprazent! Sad to say, I wasn’t happy with how the powder caked on my skin so I got rid of it. Maybe I’m just a makeup noobie and I was applying it all wrong.
Buuut. The fulfillment mineral blush saved me. Even though I fall in the medium to deep skin tone category—for which the recommended blush shades are wines, bronzes, and tawny browns—I dared to try the nifty peachy blush meant for medium light to medium skin tones. I think it worked and so far I am loving it.
Ellana Minerals also offers primers, concealers, bronzers plus other makeup essentials. If you are a makeup skeptic like me, Ellana brings you good news as it still offers free samples. The pack consists of 3 little sachets of mineral foundation, mineral finishing powder, and mineral powder blush. It’s required for you to fill-out a contact info form, also stating your skin tone and skin undertone. You only have to shoulder the P50 delivery fee for Metro Manila areas.Ellana Mineral Cosmetics is available presently online, and distributed through a network of direct sellers and at 4 weekly SM Bazaar locations in Metro Manila. Download their latest brochure here.